Sighting: Buccaneer in Starbucks
It seems our fonts have invaded the world of “corporate coffee.” Earlier this week, while picking up a coffee for my daughter at the local Starbucks I noticed that they were selling mugs labeled “Austin,” presumably in an effort to make them seem less corporate and generic and more tied in to our local culture.
Having no larger interest in coffee or its marketing, the interesting thing to me was that the font they picked for the word “Austin” was our Buccaneer font, one of the featured fonts in our Howard Pyle collection. Even more interesting was that Starbucks, which turned a profit of over $150 million last quarter, apparently as a result of radical cost-cutting measures. Sadly one of the areas where they appear to be economizing is in the graphic design department, because based on subtle hints in the appearance of the letters it’s clear that they are using the shareware version of the font released way back in about 1994 rather than springing lose $24 from their corporate profits to actually pay for the font.
When Buccaneer was first released as a shareware font on AOL it had a very poorly executed capital “A” which is stood out like a sore thumb. It was quickly replaced in every commercial release of the font, including the version shipped to those who registered the shareware with a different version of the “A” which fits in better with the rest of the characters. As is the nature of the internet, that old version is still circulating 15 years later, probably stripped of its documentation and maybe even the headers with the registration info.
Starbucks or their design minions are hardly the first people to use a font without doing due diligence and checking to make sure they had a legitimate version of the font, but it seems ironic given their enormous profits and mercenary corporate image — perhaps doubly ironic that they should be trying to endear themselves to the Austin community while exploiting the work of a member of that community.
October 12, 2009 | Filed Under Uncategorized
New Font: BigBlok
A great many years ago when working in game publishing I had a real fascination with doing titles in a strong, super-bold font called Bolt Bold. The truth is I rather overused it. In doing some research I find it on more than a dozen different game books I wrote in the early 80s, all quite collectable and out of print today.
BUY NOW TRY DEMO Custom Preview Iphegenia was one of our early designs, a creative advertising script font with a modern, hand-drawn look but regular character forms and a nice even line to it. It has high readability despite its decorative look and works well in combination with a variety of other fo[...]
It has taken a lot of hours of development, but we finally have our promised Walter Crane Initials font. Or should I say FOUR fonts, because in the process of developing the font it turned out that we ended up with more than we bargained for. One reason that there are four fonts is that there was so[...]
BUY NOW TRY DEMO Custom Preview Escargot is based on lettering from the cover of an early pulp novel I came across a couple of months ago. It's a strong example of a distinctive style of sign and poster lettering from the 1930, characterized by super high contrast between the weighting on the le[...]
BUY NOW TRY DEMO We have done a number of fonts based on unique, historic movie titles. The most well known and widely circulated is our Captain Kidd font, but we have another historic movie font based on an even more famous movie, our Locksley font which comes from the titles of the Adventures of [...]
BUY NOW TRY DEMO Our Froissart font was first released in 2000 as part of our Medieval Fonts and Art package. It is an accurate recreation of the Littera Bastarda calligraphic style which was popular in the 14th and 15th centuries as gothic styles were losing popularity and there was a demand for s[...]
In honor of Cyber Monday, which some people are now expanding to be a whole Cyber Week, we're releasing St. Ives, a new modernistic font with unique riser and descender characters which give it an unusual linear look. It will be featured in a new edition of our Futuristic Fonts which will be released late[...]
BUY NOW TRY DEMO Our Munich font was first released in 1998 and has been revised several times since then. This latest version includes substantial improvements in the outlines of the characters and a new set of simple upper case initials. Munich is based on one of the classic lettering styles used on[...]
Engrossing is one of our earliest fonts, originally released in the early 1990s. It is based on one of the very first examples of printed type in a script style. The historic source design was derived from common 17th century calligraphy, simplified for conversion to type and it became the precursor of all of t[...]
I was watching the television show Sons of Anarchy and on looking at the logo for the show I was struck by the similarity between the lettering used for the name of the titular motorcycle gang and our Posada font. Clearly their lettering derived from that same neo-gothic southwestern tradition. The main differe[...]
When I was a kid I wasn't allowed to buy comic books, so when I began to earn some money of my own as a young teen, I hit that market right at the peak of the 1970s boom in alternative large-format comics which were much more salacious - with more gore and sex - than the comics I would have read as a kid. I wen[...]
BUY NOW TRY DEMO Malagua was originally released in 1999 and has been revised several times since then, culminating in this new release with improved weighting and additional special characters. MAlagua is based on examples of rough hand lettering from the 17th century. It has characteristics [...]
Phaeton is one of our earliest Art Nouveau designs, a lovely example of period title lettering based on French samples. This new release has some significant improvements to the outlines and additional characters added to the basic set. You can find Phaeton in our Art Nouveau Collection or order it individua[...]
BUY NOW TRY DEMO Custom Preview Script fonts can be a real challenge to design, especially when they are designed to have interconnecting characters which require exacting kerning and character positioning. When we first developed Orphiel we did a lot of kerning work on it, but despite a g[...]
Fougasse is a bold title font which has a unique combination of elements, including an unusually heavy weight, some unusual Art Deco period character forms and rough outlines to the character which are not too pronounced, but give it a sort of a naturalistic look which makes the characters stand out more. Foug[...]
BUY NOW TRY DEMO Custom Preview Mannering is a new font design derived from some samples of an uppercase letter set by Samuel Welo, with additional lowercase characters and numbers added to it in the same style. It is a sans serif font with calligraphic lines and distinctive embellished horizontal cro[...]
Holiday Fonts and Art Collection Classic Font: St. Nicholas Holiday Clip Art New Font: Holly Initials Classic Font: Swithin Classic Font: Offenbach Chancery Design Your Own Holiday Cards Better Holiday Font Choices Holiday Bonus: Present Labels Eleanore Brickale's Carols Walter Crane Chris[more]
At the very beginning of the summer Disney released Maleficent the first in a series of films retelling the Disney versions of classic fairytales from the point of view of the villain. Maleficent is a visually stunning film combining high end CGI animation with live actors and Angelina Jolie with unbelievably accent[more]
Click any font to see a larger sample. The new second edition of our Arts & Crafts font collection features 15 fonts based on designs from the Arts & Crafts movements of the late Victorian period. They are derived from designs from several branches of the movement, and demon[more]
A few years ago I wrote a review of Blue Genie Art Bazaar in Austin. Blue Genie is still there and going stronger than ever, in fact this year they've added additional space and a bunch of new artists. and in just a few years it has come to offer some real competition to Austin's classic Armadillo Christmas Bazaar. [more]
For years here at the Scriptorium we've been developing fonts and collecting unique art which is perfect for Halloween and putting it together into packages which we promote through our Boneyard Fonts site. After many years collecting fonts and art we've put together a gruesomely provocative collection of fonts and art[more]
I'm back at Typecon and things are in full swing now. There was a long but fascinating keynote presentation from Tobias Frere-Jones last night on type as security in banknotes. It was the main entertainment for the evening and went on an on for a bit. I actually had to cut out before I could ask my question - "Why ar[more]
Our newest release is our collection of Constructivist Fonts based on poster lettering from the early post-revolutionary period in Russia, including designs based on the styles of famous designers of the period like Alexander Rodchenko, Mikhail Vrubel and Sergei Eisenstein. These are typical of the m[more]
Our gothic font collection is a compilation of our most interesting fonts based on gothic type and late medieval calligraphy. It covers the range from the historical styles in which gothic printing had its inspiration to the ornate heights of complex gothic fonts from 19th century Germany. This includes fonts in the[more]
- Designers: GIMP is Not the Answer
- Giving Your Page a Favicon
- Optical Illusion Skull Images
- Psychedelic Font Collection
- New Font: Sternhagen
- Silent Film Font Collection