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New Font: Treadway


Treadway is a new, original design in the tradition of futuristic advertising scripts of the mid-20th century, inspired by fonts like Kaufmann and Gillies, but with a stronger, more clearly defined look, stripped down to its most stylized essentials for a very powerful visual impact. It is the kind of type you’d expect to see on the fin of a vintage sports car or in an ad for early transatlantic jet service. Very stylish and widely appealing.Treadway has precise custom kerning and includes three custom weights – light, regular and bold.You now also have the option of using our new type preview tool to view custom samples of text in this font.

In honor of this major new font release we are offering a $5 discount on the purchase of Treadway through midnight tonight.  Just use the code AVANTI on checkout.


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