New Font: BigBlok
A great many years ago when working in game publishing I had a real fascination with doing titles in a strong, super-bold font called Bolt Bold. The truth is I rather overused it. In doing some research I find it on more than a dozen different game books I wrote in the early 80s, all quite collectable and out of print today.
New Font: Letterpress Gothic
With all the coverage we did of the Hatch Show Print exhibit it seemed only appropriate to develop a font which embodied that design look. The result is our new Letterpress Gothic font which embodies one of the quirks of letterpress printing, the occasional combination of characters which are very similar, but don’t quite match. To do this we took characters from a number of different letterpress gothic style fonts, distressed them to give them the look of being printed from old blocks, and combined them together to form two complete alphabets, along with some special characters, particularly filled-in Em and En spaces for crude line balancing. The end result is surprisingly effectrive, with a lot of character and a good representation of the feel of primitive printed posters. It’s actually aimed somewhat below the sophistication of a lot of the fancy letterpress work Hatch produces, but it’s an excellent example of what you might have found on an early 20th century playbill or show poster from a smaller press.
You can download and try the demo version of Letterpress Gothic in TrueType format for Mac or PC. It includes a mix of characters from the different variants of the font. You can also order the full version online for immediate download: BUY IT NOW.
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